Mountain

Chunky rock gardens, roots and technical climbs. This hard-charging trail bike adapts to the terrain, giving you confidence and control on all types of singletrack. Engineered to help you ride faster and smoother on the toughest trails, this versatile trail bike has a lightweight, strong and stiff aluminum chassis with 29er-specific geometry. Updated Maestro rear suspension delivers 135mm of active rear travel that pairs perfectly with a 150mm fork. The Advanced Forged Composite rocker arm has a flip chip that allows you to adjust frame geometry. Choose steeper or slacker headtube/seattube angles and either a 30mm or 40mm bottom bracket drop to adjust the handling for your riding style and terrain.

Get a feel for the trail with this all-new aluminum hardtail made for aspiring singletrack riders. It features stable, fast-rolling 29-inch or more-playful 27.5-inch wheels so you can push the pace on climbs and let loose on the descents. Built on a new lightweight ALUXX aluminum frame that features classic hardtail design plus the balanced riding characteristics of either larger diameter 29-inch or 27.5-inch wheels, Talon is a great choice for XC or light trail terrain. The frame geometry is specifically designed to adapt to its respective wheel size and either an 80mm or 100mm suspension fork (depending on frame size). It’s a confident ride that’s perfect for ambitious riders who want to take their off-road skills to the next level. Proven alloy performance ALUXX aluminum frameset is hand-built in-house by the world leader in aluminum engineering. Balance and stability Frame geometry is designed to optimize the balance and roll-over capabilities of 29-inch wheels or the liveliness of 27.5-inch wheels (depending on frame size). XC control Suspension fork offers either 80mm or 100mm of smooth travel for added XC control. Wheel size: Sizes X-Small – Medium: 27.5-inch Sizes Small – X-Large: 29-inch

GET ON THE DIRT AND RIDE YOUR WAY TO YOUR FIRST SINGLETRACK.TEMPT IS THAT FRIEND THAT OPENS A WHOLE NEW WORLD TO YOU. KEY PERFORMANCE FACTORS Confidence Inspiring Perfect as your first mountain bike, the ALUXX-Grade Aluminum frame is lightweight, capable and durable. Versatile Tempt’s performance-minded yet comfortable geometry gives it the versatility for both commutes around campus and off-road rides. Liv 3F Design Philosophy Women’s-specific geometry ensures the rider is balanced over the bike for optimal efficiency, comfort and control. WHY WE LOVE IT With a lightweight ALUXX-Grade aluminum frame designed specifically for women, Tempt can guide you along dirt terrain with speed, efficiency and control. A front suspension fork and powerful disc brakes offer added confidence and control. This hardtail has a low standover height to give you confidence maneuvering around dirt trails and is offered in 27.5 or 29-inch wheels for optimum fit and efficiency. Perfect for a functional around-town ride, to try as your first off-road racing bike, or for venturing out onto the trails for the first time, allow Tempt to lead you to new adventures. Wheel size: Sizes X-Small – Small: 27.5-inch Sizes Small – Large: 29-inch

Extra travel, extra fun. From rowdy enduro runs to backcountry missions on steep, chunky singletrack, this new composite 29er builds on the Trance 29 platform with beefed up suspension and adjustable frame geometry. This new member of the Trance family is designed with a longer travel suspension setup for added control on the most challenging trails. The full composite frame is engineered for 135mm of rear travel and 150mm up front. The Maestro rear suspension has a two-stage adjustable Advanced Forged Composite rocker arm with a trunnion-mount shock. The flip-chip equipped rocker arm lets you adjust frame geometry for your own riding style and terrain. To fine tune the ride, you can choose a steeper or slacker headtube angle (66.2 or 65.5 degrees) and seattube angle (77.9 or 77.2 degrees), which results in either a 30mm or 40mm bottom bracket drop. And it's all built around 29-inch wheels for added stability on rugged terrain. 29er confidence and control Optimized Maestro suspension for 29-inch wheels with 135mm rear/150mm front travel to roll over rough terrain with balance and stability, giving you more momentum for technical climbs and the confidence to fly on fast, rugged singletrack descents. Added clearance for up to 2.5-inch tires. Full Composite Construction Mainframe and rear swingarm are engineered with proprietary material featuring high-performance carbon fiber and resin. Handcrafted monocoque construction makes it lightweight, stiff and compliant. Adjustable frame geometry Flip chip lets you change the headtube and seattube angles, along with the bottom bracket height, to fine-tune the handling. You can choose the low position (65.5/77.2 head/seattube angle and 40mm BB drop) for faster, open terrain or high (66.2/77.9 head/seattube angle and 30mm drop) for slower, tighter singletrack.

Equipped to handle anything — embrace paved roads, paths, and dirt trails with confidence and style. Versatility With Liv’s Purpose Driven Design, relaxed style, and lightweight ALUXX-Grade aluminum frame, Bliss is ideal for city roads or around town trails. Perfect Fit The LivRight Sizing Philosophy ensures the best fit for women for a truly comfortable ride. Smooth Handling A front suspension fork provides the perfect balance of capability and ease. Why We Love It Designed to bring the best of both road and mountain worlds together. Bliss delivers front suspension, on a 26-inch or 27.5-inch wheel size for stability with great traction from wider tires, and a relaxed riding position that keeps you more upright and comfortable in the saddle. Pedal efficiency, super lightweight design, and a sleek setup makes commuting and adding miles to your ride a breeze. Liv’s 3F Design Philosophy lets us create bikes that are specifically tuned for female riders, balancing riders properly over the bottom bracket and ensuring they get the most confidence-inspiring position. Integrated dropouts allow you to install a rack or add a kickstand to transform the bike into a capable commuter or weekend adventurer.

PUSH THE PACE ON CLIMBS, LET LOOSE ON THE DESCENTS. THIS ALUMINUM HARDTAIL GIVES YOU A FEEL FOR THE TRAIL WITH BALANCED, CONFIDENT HANDLING AND A PLUSH SUSPENSION FORK. KEY PERFORMANCE FACTORS Proven alloy performance ALUXX aluminum frameset is hand-built in-house by the world leader in aluminum engineering. Balance and stability Frame geometry is designed to optimize the balance and roll-over capabilities of 29-inch wheels or the liveliness of 27.5-inch wheels (depending on frame size). XC control Suspension fork offers either 80mm or 100mm of smooth travel for added XC control. Wheel size: Sizes X-Small – Medium: 27.5-inch Sizes Small – X-Large: 29-inch

Get a feel for the trail with this all-new aluminum hardtail made for aspiring singletrack riders. It features stable, fast-rolling 29-inch or more-playful 27.5-inch wheels so you can push the pace on climbs and let loose on the descents. Built on a new lightweight ALUXX aluminum frame that features classic hardtail design plus the balanced riding characteristics of either larger diameter 29-inch or 27.5-inch wheels, Talon is a great choice for XC or light trail terrain. The frame geometry is specifically designed to adapt to its respective wheel size and either an 80mm or 100mm suspension fork (depending on frame size). It’s a confident ride that’s perfect for ambitious riders who want to take their off-road skills to the next level. Proven alloy performance ALUXX aluminum frameset is hand-built in-house by the world leader in aluminum engineering. Balance and stability Frame geometry is designed to optimize the balance and roll-over capabilities of 29-inch wheels or the liveliness of 27.5-inch wheels (depending on frame size). XC control Suspension fork offers either 80mm or 100mm of smooth travel for added XC control. Wheel size: Sizes X-Small – Medium: 27.5-inch Sizes Small – X-Large: 29-inch

From parkways to paths and everything in between, this versatile bike can add some spice to your commute or fitness routine. With its flat handlebar, upright positioning, and suspension fork, you’re free to ride different types of terrain with confidence and control. With a rugged personality and a smooth riding style, ATX features the familiar flat handlebar look of a traditional mountain bike. It has a lightweight yet durable ALUXX aluminum frame and a suspension fork with 100mm of smooth travel to soak up bumps. The wheel diameter varies based on bike size, with 26-inch wheels on smaller frames and 27.5 on larger ones. This tailors the bike’s handling to a rider’s height. Powerful brakes deliver confident handling in all types of weather, and integrated mounts make it easy to add racks or fenders to suit your riding adventures. All-terrain versatility With a mountain bike-style flat handlebar and suspension fork, you can ride road or dirt with confidence. Lightweight and durable Frameset constructed with high-quality ALUXX aluminum. Comfort and stability Frame geometry puts the rider in a position that balances efficiency with stability on rough roads, paths, or trails.

Float through rock gardens. Feel the flow on technical singletrack. This full-suspension 29er makes it easy to experience the latest trail-taming technologies for a smooth, confident ride. Modern mountain bike trails are fun, flowy, and challenging. Stance 29 gets you in sync with the terrain, so you can ride with more confidence and have more fun. The lightweight and durable ALUXX aluminum frame features our FlexPoint rear suspension system for a smooth, balanced ride that keeps you in control. It gives you 120mm of smooth suspension travel in the rear and 130mm up front. Combine that with the added stability of 29-inch wheels and you get a confident ride to help you crush challenging descents and climb with greater traction and speed. Attainable trail performance - Handcrafted with lightweight, stiff, and durable ALUXX aluminum, it’s the perfect entry to full-suspension performance. Smooth suspension - FlexPoint Suspension technology helps you tackle challenging terrain and improve your trail riding capabilities. 29er confidence and control - Larger 29-inch diameter wheels roll over rugged terrain with balance and stability, giving you the momentum to tackle technical climbs and the confidence to fly on fast, rugged singletrack descents. - Frame: ALUXX-Grade Aluminum, 120mm FlexPoint suspension - Fork: Giant Crest 34 RCL, 130mm, custom tuned for Giant - Wheels: Giant AM 29 alloy, tubeless ready - Shifters: Shimano Deore - Crankset: Praxis Cadet, 30t

Modern mountain bike trails are fun, flowy and challenging. This full-suspension 29er gets you in sync with the terrain, so you can ride with more confidence and have more fun. The lightweight and durable ALUXX aluminum frame features our FlexPoint rear suspension system for a smooth, balanced ride that keeps you in control. It gives you 120mm of smooth suspension travel in the rear and 130mm up front. Combine that with the added stability of 29-inch wheels and you get a confident ride to help you crush challenging descents and climb with greater traction and speed.

What does it mean to be active? That's up to you. The SCOTT Contessa Active 10 is a hardtail mountain bike that features a super-light Alloy Frame. The 10 comes fully equipped with a Suntour fork and a Shimano drivetrain. Key Features: - Active 700/900 Alloy Frame - Suntour XCR32-Air-RL-R 100mm Fork - Suntour Remote lockout - Shimano XT/Deore 22 Speed - Shimano Brakes - Kenda Booster Wheel size: Sizes X-Small – Small: 27.5-inch Size Medium: 29-inch

The SCOTT Aspect 970 is a hardtail mountain bike that is designed to be light, efficient, and reasonably priced. Featuring disc brakes and Syncros components, this is the perfect bike for the novice or budget conscious mountain biker. Key Features: - Aspect 700/900 Alloy Frame - Suntour XCE28 100mm Fork - Shimano Tourney 21 Speed - Tektro Mechanical Disc Brakes - Kenda Booster

From parkways to paths, paved roads or dirt, this versatile flat-bar bike can help you reach new fitness goals or add some spice to your daily commute. KEY PERFORMANCE FACTORS All-terrain versatility With a mountain bike style flat handlebar, suspension fork and disc brakes, you can ride road or dirt with confidence. Lightweight and durable Frameset constructed with high-quality ALUXX aluminum. Comfort and stability Frame geometry puts the rider in a position that balances efficiency with stability on rough roads, paths or trails.

From parkways to paths, paved roads or dirt, this versatile flat-bar bike can help you reach new fitness goals or add some spice to your daily commute. KEY PERFORMANCE FACTORS All-terrain versatility With a mountain bike style flat handlebar, suspension fork and disc brakes, you can ride road or dirt with confidence. Lightweight and durable Frameset constructed with high-quality ALUXX aluminum. Comfort and stability Frame geometry puts the rider in a position that balances efficiency with stability on rough roads, paths or trails. Wheel size: Sizes XX-Small – X-Small: 26-inch Sizes Small – X-Large: 27.5-inch

Get a feel for the trail with this all-new aluminum hardtail made for aspiring singletrack riders. It features stable, fast-rolling 29-inch or more-playful 27.5-inch wheels so you can push the pace on climbs and let loose on the descents. Built on a new lightweight ALUXX aluminum frame that features classic hardtail design plus the balanced riding characteristics of either larger diameter 29-inch or 27.5-inch wheels, Talon is a great choice for XC or light trail terrain. The frame geometry is specifically designed to adapt to its respective wheel size and either an 80mm or 100mm suspension fork (depending on frame size). It’s a confident ride that’s perfect for ambitious riders who want to take their off-road skills to the next level. Proven alloy performance ALUXX aluminum frameset is hand-built in-house by the world leader in aluminum engineering. Balance and stability Frame geometry is designed to optimize the balance and roll-over capabilities of 29-inch wheels or the liveliness of 27.5-inch wheels (depending on frame size). XC control Suspension fork offers either 80mm or 100mm of smooth travel for added XC control. Wheel size: Sizes X-Small – Medium: 27.5-inch Sizes Small – X-Large: 29-inch

Push the pace on climbs, let loose on the descents. This aluminum hardtail gives you a feel for the trail with balanced, confident handling and a plush suspension fork. Built on a lightweight ALUXX aluminum frame that features classic hardtail design and the balanced riding characteristics of either larger diameter 29-inch or 27.5-inch wheels, Talon is a great choice for XC and trail riding. The frame geometry is specifically designed to adapt to its respective wheel size and either an 80mm or 100mm suspension fork (depending on frame size). It's a confident ride that's perfect for ambitious riders who want to take their off-road skills to the next level. Wheel size: - Size X-Small: 27.5-inch - Sizes Small – Medium: 27.5-inch or 29-inch - Sizes Large – XX-Large: 29-inch

PUSH THE PACE ON CLIMBS, LET LOOSE ON THE DESCENTS. THIS ALUMINUM HARDTAIL GIVES YOU A FEEL FOR THE TRAIL WITH BALANCED, CONFIDENT HANDLING AND A PLUSH SUSPENSION FORK. KEY PERFORMANCE FACTORS Proven alloy performance ALUXX aluminum frameset is hand-built in-house by the world leader in aluminum engineering. Balance and stability Frame geometry is designed to optimize the balance and roll-over capabilities of 29-inch wheels or the liveliness of 27.5-inch wheels (depending on frame size). XC control Suspension fork offers either 80mm or 100mm of smooth travel for added XC control. Wheel size: Sizes X-Small – Medium: 27.5-inch Sizes Small – X-Large: 29-inch

Get on the dirt and ride your way to your first singletrack. Tempt is that friend that opens a whole new world to you. Key performance factors Confidence Inspiring Perfect as your first mountain bike, the ALUXX-Grade Aluminum frame is lightweight, capable and durable. Versatile Tempt’s performance-minded yet comfortable geometry gives it the versatility for both commutes around campus and off-road rides. Liv 3F Design Philosophy Women’s-specific geometry ensures the rider is balanced over the bike for optimal efficiency, comfort and control. Why we love it With a lightweight ALUXX-Grade aluminum frame designed specifically for women, Tempt can guide you along dirt terrain with speed, efficiency and control. A front suspension fork and powerful disc brakes offer added confidence and control. This hardtail has a low standover height to give you confidence maneuvering around dirt trails and is offered in 27.5 or 29-inch wheels for optimum fit and efficiency. Perfect for a functional around-town ride, to try as your first off-road racing bike, or for venturing out onto the trails for the first time, allow Tempt to lead you to new adventures. Wheel size: Sizes X-Small – Small: 27.5-inch Sizes Small – Large: 29-inch

PURE SPEED MACHINE. With the Sniper T we have created a pure full-suspension cross-country trail bike with a true INTENSE spirit. With the same soul as its sibling the Sniper XC, it features a super lightweight full carbon frame, rolling on 29" wheels, with progressive XC trail geometry but this time with 120mm of travel. The extra 20mm of suspension means that the Sniper T is still all about off-road speed… both up and down, but that you get a slightly plusher ride. It is fast, fiery and fun, a truly innovative XC trail bike…INTENSE style.

The SCOTT Aspect 950 is a hardtail mountain bike that is designed to be light, efficient, and reasonably priced. Featuring disc brakes and Syncros components, this is the perfect bike for the novice or budget conscious mountain biker. Key Features: - Aspect 700/900 alloy Frame - Suntour XCT30-HLO 100mm Fork - Shimano Altus, 18 Speed - Tektro Hydraulic Disc Brakes - Kenda Booster Tires

Nothing is off-limits to the Embolden, a trail bike designed to conquer tricky climbs, rowdy descents, and chunky rock gardens with confidence.

From parkways to paths, paved roads or dirt, this versatile flat-bar bike can help you reach new fitness goals or add some spice to your daily commute. KEY PERFORMANCE FACTORS All-terrain versatility With a mountain bike style flat handlebar, suspension fork and disc brakes, you can ride road or dirt with confidence. Lightweight and durable Frameset constructed with high-quality ALUXX aluminum. Comfort and stability Frame geometry puts the rider in a position that balances efficiency with stability on rough roads, paths or trails.

Turn up the heat on technical trails, and do it with more confidence and control. Featuring updated suspension and adjustable geometry, this feisty 29er adapts to the terrain. This versatile trail machine is built on a lightweight, stiff and super-strong ALUXX SL frameset that blends our latest Maestro suspension technology with adjustable frame geometry. The Advanced Forged Composite rocker arm has a flip chip that allows you to adjust frame geometry. Choose steeper or slacker headtube/seattube angles and either a 35mm or 45mm bottom bracket drop to fine-tune the handling for your riding style and terrain. It's designed around a 130mm travel suspension fork, and the overall geometry has been tuned to maximize its performance on rugged trails.

SHRED HARD AND SHRED FAST WITH THIS LIVELY 29ER. IT'S BUILT ON AN ALL-NEW FULL-COMPOSITE FRAME WITH ADJUSTABLE GEOMETRY, GIVING YOU SMOOTH CONTROL TO BLITZ TECHNICAL TRAILS AT SPEED. KEY PERFORMANCE FACTORS Adjustable frame geometry New flip chip feature lets you change the head tube and seat tube angles, as well as the bottom bracket height, to fine-tune handling for varying trail conditions and individual riding style. 29er confidence and control Larger 29-inch diameter wheels optimized to roll over rough terrain with balance and stability, giving you the momentum to tackle technical climbs and the confidence to fly on fast, rugged singletrack descents. Progressive trail design Lightweight Advanced-grade composite frameset features a longer reach and steeper seat tube for aggressive trail riding and improved climbing capabilities. Updated Maestro rear suspension features 120mm of rear wheel travel paired with a 130mm fork up front.

Why follow tracks when you can make your own? Experience the "Foot out, flat out" fun of fat biking in any seasons. Whether you're tackling fresh snow pack or drifty sand dunes for days, the new Yukon will keep you rallying your favorite terrain in a whole new way.

Why follow tracks when you can make your own? Experience the "Foot out, flat out" fun of fat biking in any seasons. Whether you're tackling fresh snow pack or drifty sand dunes for days, the new Yukon will keep you rallying your favorite terrain in a whole new way.

CRANK UP STEEP CLIMBS WITH SMOOTH EFFICIENCY. SWOOP DOWN SINGLETRACK DESCENTS WITH SPEED AND CONFIDENCE. THIS HARDTAIL 29ER DELIVERS A BALANCED RIDE ON XC TERRAIN. KEY PERFORMANCE FACTORS Trail tuned design Balanced geometry with a 75-degree seattube angle puts the rider in a powerful pedaling position on climbs, while a slacker 66-degree head angle boosts confidence and control on technical descents. Responsive handling Lightweight ALUXX SL aluminum hardtail frame offers agile acceleration and maneuverability to help riders climb, corner and hammer the flats with efficiency and speed. Smooth control Giant Crest 34 suspension fork with 130mm of travel absorbs roots, rocks and ruts. Grippy, high-volume tires boost traction on rugged terrain. And a dropper seatpost with handlebar remote lets you adjust saddle height on the fly for confident positioning on changing terrain.

WHETHER YOU'RE LOOKING AHEAD TO PARK DAYS, STARING DOWN A ROCKY LINE YOU’RE DETERMINED TO CONQUER, OR PREPARING FOR YOUR FIRST ENDURO RACE – THE ALL-NEW INTRIGUE LT EQUIPS YOU WITH THE VERSATILITY OF ADJUSTABLE FRAME GEOMETRY, THE DURABILITY OF ALUXX SL-GRADE ALUMINUM AND THE ULTRA-SMOOTH PERFORMANCE OF MAESTRO SUSPENSION SO YOU CAN SAY "YES!" TO IT ALL. KEY PERFORMANCE FACTORS Performance Long Travel Trail Lightweight ALUXX SL-Grade Aluminum frameset with integrated down tube storage features a slacker head tube angle for confidence on technical terrain and a longer reach to keep you centered and in control in the corners. The 150mm of Maestro rear wheel suspension has been custom-tuned by women who shred, for women who shred. And paired with 160mm of front suspension, you’ve got a bike that is equal parts agile and burly. Adjustable Frame Geometry Equipped with the new flip chip Maestro 3, you can easily change the head tube and seat tube angles, bottom bracket height, and rear wheel size* to fine-tune handling for varying trail conditions and your personal riding style. *Sizes M and L only Best of Both Wheels Frame sizes XS and S are solely designed for a MX configuration – 29-inch wheel up front and 27.5-inch wheel in the rear. This setup optimizes rear wheel travel, provides a playful and nimble rear end and a fast-rolling, stable front end. Frame sizes M and L come equipped with 29-inch wheels up front and in the rear with the ability to run a 27.5-inch wheel in the rear. This provides two unique riding characteristics – fast and comfortable or quick and nimble – allowing you to customize your setup for how and where you ride. *27.5-inch wheel sold separately for frame sizes M and L TECHS & FEATURES: MAESTRO SUSPENSION TECHNOLOGY - Four strategically positioned pivot points and two linkages all work together to create a single floating pivot for the most active, efficient and independent suspension system on the trail. OVERDRIVE - Designed to provide precise front-end steering performance, this fork steerer tube technology uses oversized headset bearings (1 1/4" lower and 1 1/8" upper for road, 1 1/2" lower and 1 1/8" upper for mountain) and tapered steerer tube work in conjunction to provide optimal steering stiffness. TUBELESS SYSTEM - Fewer flat tires. Greater traction. Less rolling resistance and a smoother, faster ride. Giant’s Tubeless System makes it easier than ever to experience all these benefits. FLIP CHIP - MAESTRO 3 - This all-new technology allows you to quickly adjust the geometry of your bike to better suit riding conditions and rear-wheel size choice. Using two different flip chips – a combination of high/ low and a dedicated mid-position chip – riders can change the head tube angle, seat tube angle, and bottom bracket height using eccentric hardware located on the upper rocker arm of the rear suspension. ALUXX SL ALUMINUM TECHNOLOGY - This high-performance, state-of-the-art aluminum material is made predominantly from 6011 alloy and delivers best-in-class strength-to-weight ratios. These framesets also feature unique welding technologies for high-performance ride quality. ADVANCED FORGED COMPOSITE TECHNOLOGY - A state-of-the-art, high-pressure molding process used to produce complex-shaped carbon fiber components that are lighter, stiffer, and stronger than similar aluminum components.

The SCOTT Contessa Active 40 is a hardtail mountain bike that features a light alloy frame. The series comes fully equipped with a Suntour fork, perfect for those always on the go. Key Features: - Active 700/900 Alloy Frame - Suntour XCT30-HLO 100mm Fork - Shimano Altus, 18-Speed - Tektro Hydraulic Disc Brakes - Kenda Booster Tires Wheel size: Sizes X-Small – Small: 27.5-inch Size Medium: 29-inch

Our 140mm/150mm travel Primer 29 trail bike is pure perfection…everywhere. Rolling on super-fast 29" wheels, the Primer 29 will give you trail-flattening speed over any obstacle, both on tough climbs and technical descents. In short, the Primer 29 is the ultimate all-around premium trail bike. It could be the only mountain bike you'll ever need. The Primer 29 trail bike is the most versatile model in our range. With 140mm of rear travel and 150mm up front, we have designed a bike that is capable and balanced off road, but also nimble and fun at the same time. The Primer is a bike that is equally at home on long all-day rides, laps in your local woods, or multi-day adventures. It gives a confidence-inspiring trail ride and is the ultimate all-rounder. The frame is the heart and soul of any bike, and all of our Primers are built around our perfectly designed monocoque carbon frame, with a dual-strut design rear triangle, optimized carbon fiber layup, a carbon top link, titanium hardware throughout, and internal (and silent) tubes for shifter, dropper post, and brake routing. Additional features include ISCG05 mounts, Flak guard armor frame protection on the downtube, a threaded bottom bracket shell, and our adjustable 'Flip Chip' technology.